Route to market
Shape your food and drinks go-to-market strategy
Selecting the best go-to-market strategy for your food and drink business is essential to maximise your sales. Zenith International works with clients from start-ups to multinationals to evaluate and give practical advice on which channels should be considered for entering new markets.
We cover all aspects of channel analysis including assessment of food or beverage distribution channels, retail channels, value chain analysis and export market analysis.
Selecting the right channel strategy
Zenith can design a custom project around your specific requirements. Some of the questions we are typically asked include:
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Which distribution channels and retail channels will maximise sales?
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What are the margins at each stage of the supply chain?
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What legislation or regulations are there for distribution in export markets?
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How do I set up a distributor contract?
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Which are the best beverage distributors?
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My margins are being squeezed by paying distributors in my export markets. What other options are there?
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I’ve developed a product. How do I sell it into retailers?
Interested in finding out more?
Contact us by calling our head office in the UK on 00 44 (0)1225 327900 during UK office hours (08:30-17:00) and we will route you through to the appropriate person. Alternatively, fill in your details in the Contact us form at the bottom of this page and we will call you back as soon as possible.