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US Functional Soft Drinks

2003

  • Date issued: January 2003
  • Data: 2002
  • Forecasts: 2007
  • Pages: 106
  • Price: From £550 (€ 688, US$ 853)*

*Guideline price. € and US$ pricing subject to daily exchange rate.

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Extracted from Zenith International’s second report on the International Functional Soft Drinks Market – this report tracks the US functional drinks industry. Functional drinks are by their nature highly focused and targeted at specific consumption occasions. Zenith’s report breaks down functionality into four main sectors: enriched beverages (such as juices and waters with added vitamins and minerals); sports drinks; energy drinks; and finally nutraceuticals (those products with targeted ingredients considered to provide specific medical or health benefits). Nutraceuticals embrace a multitude of specific claims ranging from digestive and detox through to aphrodisiac and nicotine craving relief, cholesterol lowering and anti-ageing declarations.

Functional soft drinks are shaping the course of soft drinks overall and are becoming an increasing focus of both multinational soft drinks players and smaller entrepreneurs. A multitude of new product offerings have flooded a range of distribution channels, from the pioneering speciality food stores through to hypermarkets and supermarkets. All companies within the product supply chain now recognise the tremendous margin opportunities offered by such high premium products.

The US Functional Soft Drinks Report 2003 is the definitive resource for tracking this rapidly evolving market.

Zenith International reports offer you the most reliable market figures and in-depth analysis of trends. This comes from a bottom up approach to the research process, and detailed discussions undertaken with industry players.

The US Functional Soft Drinks Report 2003 is broken down into 3 main sections:

1. A full US overview commentary and detailed tables/charts provide in-depth analysis of trends in such areas as consumption, growth, market segmentation, leading players and brands, and forecasts to 2007.

2. Detailed tables/charts investigate market trends. This covers consumption, year on year growth, market segmentation, legislation issues, product launches, country economic factsheets and forecasts to 2007.

3. Comprehensive listing and index of functional ingredients: amino acids, peptides and proteins; dietary fibres and probiotics; fatty acids; herbs; minerals; other functional ingredients; phytochemicals; and vitamins.

 

  • Countries covered:
    United States

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