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Today's headlines

  • The European Investment Bank provides €150m loan to FrieslandCampina for its research and development activities in Europe, which will use the fund to focus on areas such as nutrition, food structuring, packaging, and process technology

  • In the US, PepsiCo reintroduces a limited edition of its original formulated Diet Pepsi drink containing aspartame, which is set to be available in September as a response to the decline in its diet soda sales

  • Norway-based Lofoten Water launches the first prooftag security seal for its new brand of exclusive Arctic bottled water, which is set to be available for the global market in winter 2016

  • In the UK, Anheuser-Busch InBev launches a series of global celebrations as part of its ‘This is Living’ campaign for its Corona beer brand

  • In the US, Boston Beer Company appoints Jon Potter as its Chief Marketing Officer, effective August 2016

  • According to a new market report released by Zenith International, the number of bottled water coolers installed across West Europe in 2015 edged up by 0.1%, their first growth since 2006. Read more at http://goo.gl/VLLWTc

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Bottled Water News Service

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Zenith’s Global Bottled Water News Service helps to track key news and events in the industry, at a global level.

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